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    Home»Brazil»IEG and SBCA Forge Partnership to Host SCB-Br Expo and Congress in São Paulo Starting 2025
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    IEG and SBCA Forge Partnership to Host SCB-Br Expo and Congress in São Paulo Starting 2025

    BRICS+ News ServicesBy BRICS+ News ServicesJuly 16, 2024No Comments3 Mins Read
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    Italian Exhibition Group Partners with Smart City Business America Institute for SCB-Br Expo and Congress in 2025

    The Italian Exhibition Group (IEG) has announced a strategic partnership with the Smart City Business America Institute (SCBA) to host the SCB-Br Expo and Congress starting in 2025. The partnership is a significant step in fostering smart city development in Brazil, a nation on the rise in embracing smart technologies to enhance urban living.

    The SCB-Br Expo and Congress is a premier event aimed at promoting the development and implementation of smart city solutions in Brazil. The upcoming edition is slated to take place from June 3-4, 2025, at Expo Center Norte in São Paulo. The event will be enhanced by the inclusion of IEG’s recent acquisitions: MundoGeo, an event focused on drones, space, and geolocation technologies, and Expo InfraFM, which specializes in facility management, logistics, construction, and industrial maintenance services.

    Recent years have seen a substantial evolution in the smart city concept. Urban areas worldwide are increasingly being transformed into smart ecosystems, utilizing cutting-edge technology to optimize infrastructure and enhance the quality of life for their residents. These advancements are essential in tackling challenges such as urban congestion, energy efficiency, and public safety.

    Corrado Peraboni, CEO of IEG, expressed his excitement about the collaboration, stating, "The union with SCB-Br reinforces our interest in exploring new markets and new models and strengthens our presence in the trade show and events segment in Brazil."

    The SCB-Br Expo and Congress is known for its robust public sector involvement. Notable attendees include representatives from the Prefecture of São Paulo, other Brazilian provinces, and key state bodies such as concessionaires. These organizations are keenly interested in innovative, sustainable solutions that can be implemented across various urban sectors.

    As the world continues to navigate the complexities of urbanization, events like the SCB-Br Expo and Congress play a crucial role in bringing together stakeholders from different sectors to collaborate, innovate, and drive the smart city movement forward. With its strategic partnership with SCBA and integrations with MundoGeo and Expo InfraFM, IEG is well-poised to contribute significantly to the dialogue and advancements in smart city technologies.

    For more information about IEG, visit Italian Exhibition Group.

    Context and Recent Developments

    Smart cities represent one of the most exciting evolutions in urban planning and development. By integrating technologies such as IoT (Internet of Things), AI (Artificial Intelligence), and advanced geolocation services, smart cities aim to create more efficient, sustainable, and livable urban environments. Given Brazil’s rapid urbanization and the corresponding challenges, the focus on smart city solutions is both timely and indispensable.

    The SCB-Br Expo and Congress, with its focus on technological innovation and public-sector engagement, is set to become a pivotal event in Brazil’s journey towards smarter cities. The participation of notable state bodies and the strategic alliances with tech-focused entities such as MundoGeo and Expo InfraFM only amplify the potential impact of this initiative.

    In sum, the strategic partnership between IEG and SCBA is more than just an event collaboration; it is a forward-thinking endeavor aimed at setting a benchmark for smart city development in Brazil and beyond.

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